Privacy Policy
Effective from 13 August 2025
FarmIQ Data Privacy Policy
FarmIQ Systems Limited (“FarmIQ”, “Farmax”, “we”, “our” or “us”) is committed to protecting the privacy of individuals and ensuring that personal information (any information that could be used to personally identify you) is handled in accordance with the New Zealand Privacy Act 2020.
This Privacy Policy describes how we collect, use, store, disclose, and protect your personal information across our digital platforms, including our website, applications, mobile tools, and APIs.
1. What information we collect
We may collect the following types of personal and business-related information:
Identity information: name, email address, address, phone number, and job title
Farm information: property details, land use data, animal details, environmental metrics, and production records
User interaction data: login times, usage analytics, device type, and IP address
Third-party data: when you authorise connections
2. Why we collect personal information
We collect and use personal information to:
Deliver and improve FarmIQ and Farmax products and services
Personalise your user experience and recommendations
Provide customer support and training
Administer subscriptions and user accounts
Share data with our integration partners, such as processing companies and animal management solutions, with your authorisation
Adhere to laws and regulations
3. How we collect information
We collect information:
Directly from users when they register, complete forms, or upload farm data
Automatically when users interact with our platform
From third parties, where you have authorised access or integration
4. How we use and share your information
We may share your information:
With authorised integration partners, where you have opted in to the integration
With service providers, such as cloud hosting, analytics, or customer support tools, under strict confidentiality
If legally required to do so
Internally, across our team and systems for product and business operations
We will never sell your personal information.
5. Data storage and security
We take the security of your data seriously. Our systems include:
Encryption of data in transit and at rest
Access controls and role-based authorisations
Regular audits, backups, and monitoring
Secure third-party cloud services that are compliant with NZ privacy law
6. Cookies
We use small data files called “cookies” to help improve your experience on our products. Cookies are stored on your device and are used to run and personalise our products, remember your preferences, improve our services, and provide certain features.
You can block cookies in your browser settings, but this may limit some functions of our products.
7. Your rights and choices
You have the right to:
Access your personal information held by FarmIQ
Request correction of inaccurate information
Request deletion of your personal data (subject to any legal or contractual obligations to keep your data for a specified period)
To exercise these rights, contact us at:
privacy@farmiq.co.nz
8. Data Breaches
If we experience a privacy breach that poses a risk of serious harm, we will:
Notify you and the Office of the Privacy Commissioner as soon as practicable
Take steps to contain and remedy the breach
Cooperate with any follow-up investigations
9. Privacy Officer Contact
FarmIQ has appointed a Privacy Officer responsible for overseeing compliance with this policy.
Contact our Privacy Officer:
privacy@farmiq.co.nz
10. Policy Updates
We may update this policy from time to time to reflect changes in the law or our operations. We will notify users via email or platform alerts of any material changes.